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Shelbyville Retail Advertising
14.5. Shelbyville Retail Advertising
RETAIL ADVERTISING (Display Ads Module)
 Shelbyville Times-Gazette
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Local Display Open Rate
- Select Publication SH01
- Select the insertion date(s)
- Select the Salesrep
- In the Product field, select LOCL
- In the Section field, select from the available options
- Enter the Column and Height information, or an ad size if applicable
- Enter color information if required
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Local Display Pickup Rate (Repeat Ad)
- Select Publication SH01
- Select the insertion date(s)
- Select the Salesrep
- In the Ad Type field, select RA
- In the Product field, select LOCL
- In the Section field, select from the available options
- Enter the Column and Height information, or an ad size if applicable
- Enter color information if required
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Classified Display Open Rate
- Select Publication SH01
- Select the insertion date(s)
- Select the Salesrep
- In the Product field, select CLDP
- In the Section field, select CLAS
- In the Class field, select a classification
- Enter the Column and Height information, or an ad size if applicable
- Enter color information if required
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National Advertising
- Select Publication SH01
- Select the insertion date(s)
- Select the Salesrep
- In the Product field, select NATL
- In the Section field, select from the available options
- Enter the Column and Height information, or an ad size if applicable
- Enter color information if required
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Political Advertising
- Select Publication SH01
- Select the insertion date(s)
- Select the Salesrep
- In the Product field, select POLI
- In the Section field, select from the available options
- Enter the Column and Height information, or an ad size if applicable
- Enter color information if required
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Non-Profit Rate (Local Display)
- Select Publication SH01
- Select the insertion date(s)
- Select the Salesrep
- In the Ad Type field, select NP (Non-profit)
- In the Product field, select LOCL
- In the Section field, select from the available options
- Enter the Column and Height information, or an ad size if applicable
- Enter color information if required
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Service Card Directory
- Select Publication SH01
- Select the insertion date(s)
- Select the Salesrep
- In the Ad Type field, select from the following options:
- SD5D – 5 Day Rate
- SD2W – 2 Week Rate
- SD1M – 1 Month Rate
- In the Product field, select LOCL
- In the Section field, select from the available options
- Enter the Column and Height information, or an ad size if applicable
- Enter color information if required
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Automotive Ads
- Select Publication SH01
- Select the insertion date(s)
- Select the Salesrep
- In the Ad Type field, select AUTO
- In the Product field, select LOCL
- In the Section field, select from the available options
- Enter the Column  and Height information
- Enter color information if required
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Paid Obituaries
- Select Publication SH01
- Select the insertion date(s)
- Select the Salesrep
- In the Product field, select OBIT
- In the Section field, select OBIT
- Under the Price heading, in the Nb. Inserts field, enter the number of words
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Tabloid Sections
- Select Publication SH06
- Select the insertion date(s)
- Select the Salesrep
- In the Product field, select LOCL
- In the Section field, select from the available options
- Enter the Column and Height information, or an ad size if applicable
- Enter color information if required
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Inserts
- Select Publication SH01
- Select the insertion date(s)
- Select the Salesrep
- In the Product field, select INSE
- In the Section field, select PPST or PPTB
- In the Size field, select from the available options
- Under the Price heading, enter the number of inserts in the Nb. Inserts field
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Sidelines
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Local Display Open Rate
- Select Publication SH09
- Select the insertion date(s)
- Select the Salesrep
- In the Product field, select LOCL
- In the Section field, select from the available options
- Enter the Column and Height information
- Enter color information if required
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Inserts
- Select Publication SH09
- Select the insertion date(s)
- Select the Salesrep
- In the Product field, select INSE
- In the Section field, select PPST or PPTB
- In the Size field, select from the available options
- Under the Price heading, enter the number of inserts in the Nb. Inserts field
- Under the Price heading, enter the total price in the second Rate/Price field
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