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13.12. Advertising Guide Retail Advertising

Advertising Guide

 

Local Display Open Rate

  1. Select Publication SP06
  2. Select the insertion date(s)
  3. Select the Salesrep
  4. In the Product field, select LOCL
  5. In the Section field, select from the available options
  6. Enter the Column and Height information
  7. Enter color information if required

 

National Advertising

  1. Select Publication SP06
  2. Select the insertion date(s)
  3. Select the Salesrep
  4. In the Ad Type field, select NATL
  5. In the Product field, select LOCL
  6. In the Section field, select from the available options
  7. Enter the Column and Height information
  8. Enter color information if required

 

Non-Profit Rate

  1. Select Publication SP06
  2. Select the insertion date(s)
  3. Select the Salesrep
  4. In the Ad Type field, select NP
  5. In the Product field, select LOCL
  6. In the Section field, select from the available options
  7. Enter the Column and Height information
  8. Enter color information if required

 

Inserts

  1. Select Publication SP06
  2. Select the insertion date(s)
  3. Select the Salesrep
  4. In the Product field, select INSE
  5. In the Section field, select PPST
  6. In the Size field, select from the following options:
    • SINGLE – Single Sheet
    • UPTO12 – Up to 12 Pages
    • 16TO20 – 16 to 20 Pages
    • 20PLUS – 20 or More Pages
  7. Under the Price heading, enter the number of inserts in the Nb. Inserts field
  8. If the 20PLUS option is selected, the price must be manually entered

 

National Advertising Inserts

  1. Select Publication SP06
  2. Select the insertion date(s)
  3. Select the Salesrep
  4. In the Ad Type field, select NATL
  5. In the Product field, select INSE
  6. In the Section field, select PPST
  7. In the Size field, select from the following options:
    • SINGLE – Single Sheet
    • UPTO12 – Up to 12 Pages
    • 16TO20 – 16 to 20 Pages
    • 20PLUS – 20 or More Pages
  8. Under the Price heading, enter the number of inserts in the Nb. Inserts field
  9. If the 20PLUS option is selected, the price must be manually entered

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